CapiTracker
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From click to conversion

Every lost signal disappeared somewhere. Make the path visible.

CapiTracker connects Shopify or WooCommerce to one server-side pipeline, preserves the event context Meta can use, and shows what was captured, forwarded, or needs attention.

Start 14-day trialSee how it works
Shopify + WooCommerceMeta CAPINo theme code edits
Browser + serverTwo sources, one event journey
Stable event IDsBuilt for Purchase deduplication
Visible deliverySent, stored, or ready to retry
Seven clear stages

Every important step stays inspectable.

The workflow is designed around real store events and explicit delivery status—not modeled conversions.

01

Connect your store

Create a workspace for the store, confirm its domain, and connect WooCommerce or Shopify.

02

Add Meta credentials

Save the correct Pixel or Dataset ID and an access token for that workspace.

03

Capture the funnel

Collect PageView, ViewContent, AddToCart, InitiateCheckout, and Purchase activity.

04

Preserve attribution

Carry campaign parameters, fbp, fbc, page URL, device context, and order identifiers.

05

Forward server events

Build the Meta CAPI payload and send it through the workspace’s own configuration.

06

Deduplicate Purchase

Use stable event IDs so browser and server Purchase signals describe the same conversion.

07

Monitor and recover

Review tracking health, attribution, and delivery outcomes; retry eligible failures when required.

What moves through the pipeline

Click context, storefront activity, commerce details, and delivery responses stay attached to the correct workspace.

  • Store event captured
  • Identifiers validated
  • Meta response recorded
CapiTracker flow
ViewContentProduct contextcapturedAddToCartCart contextstoredPurchaseOrder + event IDsent

Connect the store. See the evidence. Improve the signal.

Create your workspace, connect WooCommerce or Shopify, and start with a 14-day Pro trial.

Create your CapiTracker account